Dominique Lebel

Senior Vice President and Chief Strategic Officer - Behaviour Interactive

Seasoned Tech entrepreneur, Dominique leads Behaviour Business Solutions, the Business & Gamification branch of Canada’s video gaming giant Behaviour Interactive. Founded in 1992 and headquartered in Montreal, the company is one of the largest video game designers in North America with nearly 550 employees and over 70 million cross-platform games sold to-date.

Previously, Dominique was Executive Vice President of Cossette, the largest marketing communications group in Canada, and served as Deputy Chief of Staff to the Premier of Quebec (2012-2014). Dominique has over 20 years of executive experience in the communications and technology sectors and has worked with major national and international brands.

A prominent personality, Dominique is the author of Dans l’intimité du pouvoir (2016) and L’Entre-deux-mondes (2019), published by Éditions du Boréal. He has a degree in history from Université du Québec à Montréal. He is a board member of the Orchestre métropolitain de Montréal and Vice President of the Alliance numérique, the organization representing the video game industry in Quebec.