Todd Hansen

Head of Conference Programming - SXSW

Todd Hansen has spent his career chasing what interests him. The chase began by falling into advertising at Fallon Minneapolis working on brands like Citibank, BMW, PBS and United Airlines while also playing in bands in the ever-creative Minneapolis music scene. With those relationships in play: a record label was born. Co-founding a record label gave rise to other fast-paced pursuits in the consulting and entrepreneurial worlds. Later, he started a Couchsurfing platform for touring bands, pre-AirBnB, called Better Than The Van, and soon after that created an intensely popular Tumblr called Rich Kids of Instagram. The Tumblr’s success led representation by CAA, a book published on Simon and Schuster and TV agreement with Universal/Warren Littlefield. Today, he is the Head of Conference Programming at SXSW, and leads a team of content curators across twenty tracks of programming. He’s always fascinated by culture, tech and the human condition, and ever-inspired by those creating and collaborating in the arts and sciences: the framework builders of our future. Todd is a history nut, who asks, “What’s next?” The chase continues.