Morgan Bouchet
With over 22 years of experience in digital businesses, telecom services, and content/creative innovation, Morgan Bouchet lead the company’s Metaverse/XR/Marketing GenAI initiatives. He states, “The new field of 5G and XR/Metaverses (AR, VR, MR, Spatial…) is opening new perspectives for the media industry, telecom operators, and startups. It is revolutionizing how we live, entertain, and work, while also introducing new questions around interoperability, sovereignty, and security ».
Morgan Bouchet has been teaching Metaverse & Immersive Marketing at SciencesPo since 2018.
Additionally, Morgan Bouchet is the co-founder of the AFXR (https://www.afxr.org), contributing to the advancement and understanding of XR technologies.
Morgan Bouchet also leads the Generative AI (Gen AI) for marketing initiatives at Orange Innovation. Through Gen AI, Morgan Bouchet’s marketing strategies at Orange Group incorporate advanced data analytics, personalized customer experiences, and AI-driven content creation to engage and captivate audiences in the evolving digital landscape
Hugues Bruyère
Hugues Bruyere is the chief of innovation and co-founder of Dpt, an award-winning studio that meshes the virtual and physical. For the past 20 years, Hugues has embraced new technologies and creative explorations as a means to create interactive and immersive experiences.
Thibaut Duverneix
Thibaut is one of the few creative directors in the industry with a remarkable mastery of both artistic creation and technological design. He graduated with honors from the École Européenne Supérieure de l’Image in France, and earned a post-graduate diploma in digital technologies in design arts practice from Concordia University in Montreal.
In 2012, Thibaut was named one of the world’s top creatives under 30 in the “Young Guns” category of the New York Art Director Club. In 2014, he founded Gentilhomme, a Montreal-based multimedia entertainment studio where he is executive creative director.
In recent years, Thibaut and his team had the honor of collaborating with customers in the international such as Orlando International Airport and Nashville International Airport, Ninech Nails artists, Fall Out Boy and Charlotte Cardin en plus grandes marques, notably VOLTA du Cirque du Soleil and BRP, where he realized a video mapping of the Burj Khalifa in Dubai for the Can-Am Maverick R. He has also directed music videos for Elton John, 5 Seconds of Summer and Tierra Whack, including the latter’s mini “album-film” WHACK WORLD, which was ranked among the best music videos of 2018 by Pitchfork, Rolling Stone, Billboard, New York. Times, Vice, Noisey and many others.
Olivier Goulet
Olivier is a visual designer and producer who specializes in all things multimedia.
With 25 years of experience in multimedia and more than 1,000 productions under his belt, Olivier’s expertise is second to none when it comes to anything that involves video content.
He has worked on more than 16 Cirque Du Soleil performances as a producer or designer, including Delirium, Zaia, The Beatles Love, Michael Jackson Immortals, X the Land of Fantasy, R.U.N., Volta, Crystal, Axel, Drawn to Life and Messi10.
He designed visuals for some of the biggest names in the music industry (over 100 artists, including Justin Timberlake, Jay-Z, Taylor Swift, Cher, Bon Jovi, Alicia Keys, and Sade). Olivier has produced and designed content for multiple ceremonies and TV productions, including the Asian Games 2019 in Jakarta, the UAE National Day 2016, the Invictus Games 2016, and the Victoria’s Secret Annual Shows in NYC 2016, Paris 2017, and Shanghai 2018.
Throughout his career, Olivier developed and maintained an impressive network of collaborators. His experience in the live entertainment industry and the theater world, where he first discovered his passion for multimedia, made him the inspired project leader he is today.
Extensive industry experience inspired Olivier to co-found Geodezik, one of the top multimedia studios in the music industry, from 2005 to 2015. He led the multimedia division of Cirque Du Soleil (4U2C) as Executive Creative Director and Executive Producer when they acquired Geodezik from 2015 to 2020.
Olivier founded Supply and Demand in 2020 to empower communities through multi-sensory experiences. More recently, he lent his deep understanding of the creative process, production, and technology to develop a new modular system for multimedia exhibits. These achievements prove his trailblazing approach to technology.
The new modular system developed by Olivier allows Supply and Demand to create compelling experiences within a comprehensive, cost-efficient, and easy-to-operate infrastructure. The first modular exhibit system opened in July 2021 at the Calgary Telus Spark Center. Supply + Demand’s objective is to open five more before 2025.
With that in mind, Olivier works alongside a team of committed partners at Supply + Demand. He uses his rich experience and insight into each project’s unique requirements to ensure that he consistently delivers remarkable results.
Nichola Lapierre
Christine Latour has been developing and leading the Marketing function at Solotech since January 2018. She joined the team as Director of Marketing and Communications, then became Vice-President, Marketing and Communications in 2019. She was appointed Vice-President, Marketing, Communications, and E-Commerce in April 2020 before being promoted to Chief Marketing and Communications Officer in December 2022.
Ms. Latour has worked in business development and communications for over 15 years in Quebec and the United States. She holds a bachelor’s degree in Business Administration from HEC Montréal and a master’s degree in Tourism Management, e-marketing profile, from Purdue University in Indiana in the United States.
Christine Latour
With a background in production design and lighting, Matthieu Larivée founded Lüz Studio on a simple, powerful idea: design and treat virtual light and video for live events like real-world light and you’ll get real-world impact and emotion.
From his base in Montreal, Matthieu has spent decades lighting up the world of entertainment on the global stage. His experience is varied and his reputation across industry sectors like theater, television, music and special and corporate events is enviable.
Matthieu has helped create the stage shows of a dizzying variety of musical giants. From the gritty flash of bands like Metallica, Foo Fighters, Panic At The Disco!, and Jack White, to the more mainstream sparkle of acts like Carrie Underwood, Billy Idol, and Jelly Roll. Beyond music, he’s collaborated with the Cirque du Soleil on a touring show and a residency, and with the The Nevada Ballet Theater in Las Vegas on a production of the Christmas Classic The Nutcracker.
Matthieu has earned international acclaim and many awards, including being named a member of the Rolling Stone Culture Council.
Mathieu Larivée
With a track record spanning nearly 15 years in the ever-evolving domain of new media, Catherine emerges as a marketing trailblazer in interactivity, digital strategy, and consumer psychology on a global scale. She leads the charge in gamification and interactive marketing initiatives as the senior business lead at Alice & Smith Studio, an industry-leading transmedia agency. As Alternate Reality Game pioneers, they help IPs and brands foster deep engagement within communities of fans and attract the next generation of players to expend the cultural relevance of games. They collaborate with clients such as Red Bull, Microsoft, NBA, Funcom, Paradox Interactive, Nacon and Hello Games.
Catherine Martel
As a Portfolio Creative Executive at Imagineering, Luc Mayrand leads the creation of ideas from the earliest stage, to then develop them, sell them and turn them into the experiences inside and outside the parks. Central to the creation of these projects is fostering deep collaboration in the diverse teams behind the ideas, wide reach in partnerships, and rapid iteration. He has used this approach successfully for attractions, resorts, and new business development.
Recent projects include the multi-year expansion of Hong Kong Disneyland featuring a new land the World of Frozen, and the re-invention of the icon of the park: the Castle of Magical dreams; Zootopia and Pirates of the Caribbean’s Treasure Cove for Shanghai Disneyland; Mission: Space at Epcot in Florida. Prior to Disney Luc worked on films, television, and experiences around the world.
Luc’s work and play have been motivated by a lifelong passion for the future, stories, culture, science and design. Luc is originally from Montréal, Canada. He and his family live in Pasadena, California.
Luc Mayrand
With a legacy of 20+ years as a creative designer in the design & entertainment industry, Janicke has overseen numerous internationally acclaimed experiences for the world´s most iconic artists. Co-founding SPS in 2014, Janicke has led teams to craft award-winning content and iconic stagecraft for global tours, broadcast shows and live events. Her hands-on role in SPS production is a demonstration of her passion & unwavering dedication to excellence.
Janicke Morissette
Sandra Rodriguez is a creative director and emerging artist, as well as a sociologist of media technologies (PhD). Winner of Best VR Leipzig, Best VR Numix, UNVR, and a prestigious Golden Nica at Ars Electronica, her works of the last decade address machine learning, generative AI and large language models, hijacking the prescribed uses of artificial intelligence systems into augmented dance adaptations, live performances, multi-user experiences, museum installations or large-scale exhibitions. Rodriguez is also a Fellow of the Sundance Institute, a MacActhur Foundation Grant for Non-Fiction, and has been a mentor, speaker or jury member for major festivals including Tribeca, Cannes, Sundance, SXSW, IDFA, etc. From 2017 to 2022, Rodriguez founded and taught “HackingXR” at the Massachusetts Institute of Technology, MIT’s first-ever official curriculum for immersive media creation. Winner of Hub Montreal’s Femme Créative 2023 award, her current projects lie at the crossroads of AI, XR and human creativity.
Sandra Rodriguez
Mathieu St-Arnaud is the Chief Creative Officer and co-founder of Normal, an independent creative studio based in Montreal since 2009. It is with his holistic approach and extraordinary enthusiasm that he strives to infuse wonder and passion into everything he undertakes in order to make life legendary every day.
Mathieu St-Arnaud
Louis-Richard Tremblay directs the new innovation laboratory at National Film Board of Canada. Previously executive producer of the Interactive productions Studio. He first stepped into a producer role with the NFB in 2013, after leading projects and managing creative and technologic teams for CBC/Radio-Canada. Fascinated by the transforming power of media creation of all kinds, he has guided numerous international co-productions, and produced dozens of award winning works in Canada and internationally. He is driven by the thrill of working with people who join forces to push the limits of their craft to find new ways to look and comprehend our complex world.
